this video that i have posted i really like beause i think it communicates with the audience, by using everyday situations which could relate to viewers watching it, causin a sense of relation as in living the sam life hat others live, i think it is a really good technique to use, such as the beginning shots like getting out of bed and starting a new day and going to ork all relating tomany viewers. i also think this video is effective as many of the shots in this video are of the artist alone which i think creates a sense of independance that many things can be achieved independantly. and that you can make it happen.